Jessica Carson — About
Jessica Carson

Hi! I'm
Jessica.

I'm an author, researcher, and educator working at the intersection of psychology, creativity, and our digital world. I began my career as a Neuroscience & Psychology Research Fellow at the National Institutes of Health before moving into the startup and venture ecosystem, where I studied the minds of entrepreneurs and creatives alongside building businesses with them. I served as Head of Innovation at the American Psychological Association for five years. I'm the author of Wired This Way (Chiron Publications) and Full Color (forthcoming), and am currently pursuing a PhD in Psychology, where my research centers on creativity, authenticity, meaning, and the challenges technology poses to the creative act. I write, speak, and teach at universities and organizations around the world. As for Jessica the human, I love animals, philosophy, and watercoloring (poorly).

  • NIH Neuroscience & Psychology Research Fellow
  • Head of Innovation, American Psychological Association
  • Adjunct Professor, NYU · Expert in Residence, Georgetown
  • TED Speaker
  • Author, Wired This Way & Full Color
  • Startup & VC Alum
  • PhD Candidate in Psychology
  • Founder & Executive Director, Center for Human Creativity
Jessica Carson
Social Scientist. Creativity Researcher. Author. Creator.

Jessica's research focuses on the humanity of creativity and entrepreneurship — exploring who creates, why they create, what they create, and how modern shifts, like AI and social media, are reshaping the creative act.

Reach out
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Jessica Carson — Research

Research Focus Areas

Creativity

Creativity

I explore how the creative act is being reshaped by technological and cultural forces, and how to preserve the social and psychological benefits of creativity in the age of AI.

Entrepreneurship

Entrepreneurship

I study the minds of entrepreneurs, including how their 'light' (e.g. passion, curiosity, confidence) and 'dark' (e.g. impulsivity, distraction, arrogance) are intertwined.

Technology

Technology

I research the impact of modern technologies on human creativity, from the algorithmic pressures of social media to the complexities of AI-generated creativity.

Topics of Exploration

  • Creativity & Entrepreneurship
  • Authenticity & Self-Expression
  • Artificial Intelligence
  • Self-Censorship
  • Conformity & Peer Pressure
  • Social Media & Algorithms
  • Purpose & Meaning
  • Affective Polarization
  • Individuality & Uniqueness
  • Craftsmanship
  • Human Flourishing
  • Imperfection & Vulnerability
  • Cringe & Cancel Culture
  • Social Anxiety & Fear of Negative Evaluation
  • Contagion Beliefs & Essentialism
  • Intrinsic vs. Extrinsic Motivation
Jessica Carson — Featured By
Jessica Carson — Current Research

Current
Research

Cat painting

01

Made in the Image of the Creator? AI Use in Creative Work Reduces Authenticity, Love & Other Psychological Benefits

Across three studies, we found that AI-assisted creative work was associated with diminished authenticity, connection to one's creations, intrinsic motivation, and positive affect, alongside heightened disgust, guilt, and shame—with creators' perception that their work contained less of their love helping explain the authenticity gap.

Link to Preprint

02

The Creator in the Creation: Developing and Validating the Authentic Creativity Scale

Develops and validates the Authentic Creativity Scale — measuring whether a creative work reflects the creator who brought it into being, and whether a work's authenticity influences the meaning, satisfaction, inspiration, and emotion felt by creators and audiences.

in process

03

From Creative Flourishing to Languishing: The Psychological Costs of Co-Creating with AI

Investigates how AI-assisted creativity may diminish the psychological benefits of creative engagement, examining the mechanisms underlying these effects, for whom they are most pronounced, and under what conditions they emerge.

in process
Jessica Carson — Testimonials

Testimonials & Endorsements

Jessica Carson speaking

The essential user's manual for the entrepreneurial spirit... I only wish I'd received this profound, comforting guidance when I began my journey.

Justin McLeodFounder & CEO of Hinge

Points the way to a healthier life as an entrepreneur, as the first step in any worthy personal or professional pursuit is being honest about one's own experience.

Jon StaffFounder & CEO of Getaway

The shared language we have has enriched our daily interactions, allowing for greater insights to how each of us operate, provoking empathy, confidence and above all, trust.

Carissa BradyPartner, Latticework Investment Group

Her sessions are a must for any venture firm or high-horsepower company. We've invited her back a half-dozen times — our founders can't get enough.

Stephen HaysFounder & Managing Partner, What If? Ventures

This is a message that should be emphasized in universities, incubators, and institutions responsible for educating the next generation.

Howard W. BuffettPhilanthropist & Economist

The psychiatrist's dream come true — clinically robust, empathetic, and actionable.

Nina Vasan, MD, MBADirector of Brainstorm, Stanford

Deep insights and a road map for enhancing entrepreneurial success.

Harris Eyre MD Ph.D.Brain Health Entrepreneur, Neuroscientist & Innovation Diplomat

Like a Canterbury Tales of entrepreneurs, you will soon be walking your journey with fellow pilgrims... she will show you that creativity and disorder go hand in hand.

Andy DunnCo-Founder of Bonobos & Founder at Red Swan Ventures

If you are a parent, you read The Secrets of the Baby Whisperer. If you work with founders, you should read Carson's Wired This Way.

Osnat BenariVP, WeWork Labs

An endearing, ageless guidebook for the entrepreneurial spirit.

Martin DittoFounder & CEO, DITTO

A unique formulation of a path to wellness and wholeness for entrepreneurs... she helps us to understand that entrepreneurs are not only people, but people who matter.

Michael Freeman, MDClinical Professor of Psychiatry, UCSF

A unique and much-needed perspective on the mental and emotional health challenges faced by those trying to create a new world.

John StokesFounding Partner, Real Ventures

Carson attends to the whole experience of being a creator — not just the photoshopped and edited versions we often see in the media.

Luke Arthur BurgisProfessor at Catholic University & Author of Wanting

Refreshingly unravels the oft-repeated platitude 'bring your whole self to your work.'

Jessica StrausVenture Partner, Dundee Venture Capital & Kauffman Fellow

Part self-exploration, part examination of the creative spirit, and part manifesto. But the sum is even greater than the excellent parts.

Allen GannettFounder of TrackMaven & Author of The Creative Curve

She provides a clear message to any aspiring entrepreneur that IT IS OK TO BE YOU.

Jeff ReidFounding Director & Professor, Georgetown University Entrepreneurship Initiative

Should not only be required for anyone that aspires to build products in the 21st century, but also for those people who work with them... insights are relatable and rare.

Chris MessinaInventor of the Hashtag

A user-manual for the creative mind, and a guide for those who live in their wake.

Jason SilvaFuturist & Former Host of Brain Games

If you are an entrepreneur, you MUST read this book if you want to understand yourself and succeed in business... you can't afford not to.

John Gartner, Ph.D.Author of The Hypomanic Edge

Carson demonstrates the complexity of a creator's mind... composed harmoniously to shape a beautiful work of art. Breathtaking.

Christian Busch, Ph.D.Faculty at NYU & Author of The Serendipity Mindset
Jessica Carson — Let's Chat

Let's
Chat

Cat painting

The kinds of things I say yes to

Keynote speeches
Guest lecturing at universities
Consulting for creative & entrepreneurial organizations
Collaborating on research projects
Podcasts, interviews & articles
Coaching & mentorship for creators (occasionally and only when the fit feels like kismet)
Anything with a high likelihood of petting a cat

The kinds of things I'll gently decline

Anything with a low likelihood of petting a cat