Personality, Creativity & Entrepreneurship

When it comes to creativity, there's no right personality. There are creative strengths within every personality — no matter how you’re wired. Let's explore the creative potential for all of the Big Five Personality traits.

Extraversion

Extraversion refers to our tendency to seek social interactions and get energy from social situations.

High Extraversion

Highly extraverted creators may benefit from the creative strengths of collaboration, networking, openness, boldness, risk taking, energy, charisma, adaptability, and resilience.

Think: Media mogul Oprah Winfrey & Artist Andy Warhol

Low Extraversion

Introverted creators can enjoy the creative strengths of introspection, self-awareness, depth, imagination, concentration, empathy, and less need for external validation.

Think: Singer-Songerwriter Lana Del Ray & Filmmaker Christopher Nolan

Agreeableness

Agreeableness refers to our tendency to be compassionate, cooperative, and considerate of others.

High Agreeableness

Highly agreeable creators can play into their creative strengths of community-orientation, supportiveness, collaboration, conflict meditation, positivity, empathy, and networking.

Think: Painter Bob Ross & Scientist-Activist Jane Goodall

Low Agreeableness

Creators who are low in agreeableness can benefit from the creative strengths of unconventional thinking, assertiveness, boldness, challenging the status quo, independence, and competitiveness.

Think: Rapper Kanye West & Philosopher-Author Ayn Rand

Neuroticism

Neuroticism refers to our tendency to feel negative emotions, like worry, sadness, and irritability.

High Neuroticism

Highly neurotic creators may possess the creative strengths of emotionality, intensity, vulnerability, authenticity, attention to detail, and a willingness to explore darker themes.

Think: Comedian Woody Allen & Painter Frida Kahlo

Low Neuroticism

Creators who are low in neuroticism may enjoy creative strengths like resilience, optimism, presence, stability, curiosity, calmness, adaptability, and flexibility.

Think: Actor Tom Hanks & Physicist Marie Curie

Openness

Openness refers to our tendency to be open-minded, curious, and receptive to new ideas and experiences.

High Openness

Highly open creators can play into creative strengths like novelty-seeking, experimentation, curiosity, idea synthesis, flexible problem-solving, and ambiguity tolerance.

Think: Entrepreneur Elon Musk & Singer Stevie Nicks

Low Openness

Creators who are less open can benefit from creative strengths like focus, direction, consistency, mastery of traditional techniques, practicality, work ethic, and respect for convention.

Think: Writer Danielle Steele & Painter Norman Rockwell

Conscientiousness

Conscientiousness refers to our tendency to be organized, responsible, disciplined, and goal-oriented.

High Conscientiousness

Highly conscientious creators can benefit from creative strengths like discipline, consistency, goal-orientation, accountability, preparedness, time management, and organization.

Think: Video Game Designer Shigeru Miyamoto & Businesswoman Indra Nooyi

Low Conscientiousness

Creators who are lower in conscientiousness may enjoy the creative strengths of spontaneity, ideation, diversity of interests, flexibility, unconventionality, and lessened stress.

Think: Actor Johnny Depp & Singer-Songwriter Janis Joplin